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Oblique for Paul Smith

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Oblique for Paul Smith.

Identity.

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Oblique for Paul Smith.

Launch night

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Oblique for Paul Smith.

Art direction. Making process.

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Oblique for Paul Smith.

Packaging. Box.

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Oblique for Paul Smith.

Dominoes. Construction detail.

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Oblique for Paul Smith.

Print. Instructions.

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Oblique for Paul Smith.

Dominoes. Detail.

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Oblique for Paul Smith.

Dominoes.

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Oblique for Paul Smith.

Art direction. Manufacture.

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Oblique for Paul Smith.

Packaging. Paul Smith fabric.

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Oblique for Paul Smith.

Packaging. Storage bag.

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Oblique for Paul Smith.

Art direction. Packing the boxes

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Oblique for Paul Smith.

Environment. Launch event.

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Oblique for Paul Smith.

Environment. Launch event.